Podcasting is entering a new phase.

As we close out 2025, the podcast industry is bigger, louder, and more competitive than it has ever been. New shows launch daily. Corporate money is flooding the space. Production quality is rising fast. And at the same time, many podcasts are quietly disappearing.

In this article, we break down real-world predictions for the future of podcasting in 2026—from oversaturation in entertainment podcasts to the rise of niche, business-driven shows, new podcast technology trends, PTZ cameras, AI-powered microphones, and why podcasting is quickly becoming mandatory marketing for companies of all sizes.

These insights come from producing hundreds of podcast episodes across entertainment, corporate, and branded content—watching what actually works, what fails, and where the industry is heading next.

Podcasting is no longer audio-only. In 2025, podcast video is not optional if you care about discovery, growth, and audience connection. At Aaron Ross Media Company, we’ve produced and edited over 300 podcast episodes, and one thing is clear: podcasts that ignore visuals struggle to get traction.

This article is a practical crash course on podcast video basics—why video matters, how to frame and light your podcast, what cameras to use, and which technical settings actually make a difference. No theory, no fluff—just proven podcast production fundamentals.

Podcast audio is the foundation of the medium. Before video podcasts, before YouTube clips, before social media distribution, podcasting was — and still is — an audio-first format. If your audio is hard to listen to, nothing else matters.

At Aaron Ross Media Company, we have produced hundreds of podcast episodes across professional studios, mobile setups, and less-than-ideal environments. The good news is this: great podcast audio does not require expensive gear. It requires understanding fundamentals, making smart choices, and avoiding common mistakes.

This Podcast Audio 101 guide breaks down microphones, mic technique, gain staging, room treatment, monitoring, and post-processing — all from real-world podcast production experience.

Podcasting has exploded over the last several years, especially since the pandemic. What started as a niche audio medium has turned into one of the most powerful tools for education, marketing, brand building, and community development. At Aaron Ross Media Company, podcast production is not theoretical for us. We have filmed and produced hundreds of podcast episodes across industries, formats, and experience levels.

This article is the foundation of our Podcasting 101 series. We are starting at the most basic level and answering a deceptively simple question: what is a podcast? From there, we break down podcast formats, platforms, distribution, expectations, and what actually makes a podcast successful.

This week on our show “Off Camera On Record”, we released a complete step-by-step guide to starting a professional podcast in 2025. Whether you’re just starting out or looking to take your show to the next level, this episode covers everything from gear to branding to keeping your audience engaged.